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Where brands become playable.

Fintech · Vodafone

Vodafone Happy

A one-tap reward mechanic tailored to product awareness and lead generation.

Vodafone Happy - Vodafone screenshot

Campaign story

The player collects coins and reaches Vodafone Happy rewards in a short experience that stays tightly connected to the brand promise.

Goals

Lead capture
Product awareness
App installs

Technology

Construct 3Playable SDK

Results

CVR: +58%
Time: 26s

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